ASA is the essential resource to cultivate leadership, advance knowledge, and strengthen the skills of those who work with, and on behalf of, older adults.

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Business & Aging

Membership Directory

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The consumer marketplace for aging is a booming one, what with the baby boomer cohort turning age 65 at a rapid clip. But Business & Aging at ASA means something more: We analyze and advise on retirement trends, ageism in marketing and workforce issues. How long should we work and will there be enough of a caregiving workforce to take care of us as we age? You’ll find thoughts on these questions, as well as perspectives on smart retirement planning, the complexities of long-term-care insurance  and recareering and many other such transitions in later life. The business of aging is our business, so check in here for the latest information and news. 


Online Learning: ASA members have free access to all web seminars. 

Business Forum on Aging: The Business Forum on Aging (BFA) is dedicated to hosting dialogues, web seminars and programs focused on business and the broader aging landscape.

ASA Videos
Transforming Retirement: Timing, Roles, Funding, Challenges, Opportunities and a New Purpose

Featuring: Ken Dychtwald, Phd, President and CEO Age Wave
Introductions by Msgr. Charles J. Fahey, MSW, Marie Ward Doty Professor of Aging Studies, Emeritus, Fordham University and Program Officer, Milbank Memorial Fund; and Louis Colbert, MSW, Chair, American Society on Aging


Monday, January 9, 2017

Start : 10:00 AM Pacific
End : 11:00 AM Pacific

Part of the Aging and Disability Business Institute Series—a collaboration of n4a and ASA


Friday, December 9, 2016

Start : 10:00 AM Pacific
End : 11:00 AM Pacific

Sponsored by the National Reverse Mortgage Lenders Association

Register now for FREE

Includes complimentary CEUs

Thursday, January 12, 2017

Start : 10:00 AM Pacific
End : 11:00 AM Pacific

Presented by ASA’s Healthcare and Aging Network (HAN)

ASA Members: Register now for FREE

Thursday, December 15, 2016

Start : 10:00 AM Pacific
End : 11:00 AM Pacific

Presented by ASA’s Lifetime Education and Renewal Network (LEARN)

ASA Members: Register now for FREE

Payment, Cancellation, Refund, Liability and Photo Release Policies for the Aging in America Conference

Please keep the following payment and cancellation policies in mind when completing the registration process for ASA's Aging in America Conference. By completing a registration or submitting a registration order to our staff, you confirm your consent with these policies. 


ASA Washington, DC Roundtable: America’s Workforce Is Aging. Does Anybody Care?

Event Date: 
09.27.2016 08:30 AM - 10:30 AM
Time Zone: 
(GMT-05:00) Eastern Time
Event Location
Address 1: 
Samuel J. Simmons NCBA Estates
Address 2: 
2801 14th Street, N.W.
Short Description: 

Join ASA leaders for a spirited conversation about the rapidly aging workforce

Full Description: 

Who cares about an aging workforce? Older workers sure do! But what about employers, unions, lawmakers, policymakers, educational institutions, funders and human service agencies? Who speaks for America’s nine million workers age 65 and better, and the millions more that are ages 50 to 65? Who is their champion?

Leaders from the Washington, DC roundtable of ASA (American Society on Aging) invite you to a spirited conversation about the rapidly aging workforce. Those leaders represent three of  the nation's preeminent aging and workforce focused organizations that are creating a better public understanding of older adults' needs and contributions to society—and subsequently to improve the lives of all people as they age. Roundtable representatives are ASA, Jewish Council for the Aging, AARP Foundation, and Jobs for the Future.

On September 27, David Gamse (CEO of the Jewish Council for the Aging and a Board Member of WorkSource Montgomery), Kathy Mannes, (Vice President of Building Economic Opportunity Group at Jobs for the Future, )and Emily Allen, (Senior Vice President, Foundation Programs and Vice President, Income Impact with AARP Foundation) will present timely information about aging workforce demographics, programs, achievements and challenges. Barbara Hoenig, Chair of the ASA Washington, DC Roundtable, will welcome you and facilitate the discussion. Barbara is also Senior Consultant on Mature Workers and Workforce Initiatives for CVS Health, and Chair of the ASA Business Forum on Aging.

Key issues for discussion include:

 -  Age stereotyping. Employers, the media and sometimes older workers themselves tend to portray older workers as technophobes that are stodgy, staid and stuck. Is that accurate? If so, how do we help older workers become more employable? If not, how do we shatter age-limiting stereotypes?

 -  Aging workforce demographics

 -  Obstacles. Roadblocks abound and may include transportation challenges, eldercare responsibilities, physical limitations, ignorance about effective job-search strategies, and more – much more. Whose job is it in Greater Washington to surmount these and other obstacles? From whence does program funding come?

 -  Best practices. Which public and private programs work well and by what standards? How do we build upon success?

All ASA members and individuals interested in ASA membership are welcome at this event.

REGISTER TODAY! Registration is free, but is required. Please log in if you have a record with ASA or complete the application form if you have no record. For assistance, contact Jutka Mandoki at

Thanks to CVS Health for their support of this event.

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Embracing the Journey: End of Life Resource Fair Event Details